Content engine for commercial real estate

Your deals close.
Your content shouldn't stop.

Market reports. LinkedIn thought leadership. Email campaigns. Listing copy. Investor memos. All produced for your firm, in your voice, on schedule. Every month.

Start your content engine →See what we deliver
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What we deliver

Every piece of content
your firm needs. Done.

📊

Market Reports

Quarterly and monthly market intelligence reports tailored to your submarket. Data-driven, branded, ready to send.

4 reports / month
📱

LinkedIn Content

Thought leadership posts that position your brokers as market experts. Written in your voice, optimized for engagement.

12 posts / month
📧

Email Campaigns

Drip sequences, market updates, and deal announcements that keep your pipeline warm and your brand top-of-mind.

4 campaigns / month
🏢

Listing Descriptions

Compelling property narratives for office, industrial, land, and data center assets. No more copy-paste boilerplate.

Unlimited
📋

Investor Memos

Quarterly investment summaries and deal memos that communicate value clearly to LPs and stakeholders.

As needed
🎯

Property Marketing

Full marketing packages — from brochure copy to website content to social media announcements for new listings.

Per listing
How it works

Four steps. Zero hassle.

01

Onboarding

We learn your market, your voice, your clients. One 30-minute call and we're calibrated.

02

Research

Our team pulls the latest market data, comps, trends, and news relevant to your coverage area.

03

Production

Content is drafted, reviewed for accuracy, and polished to match your brand standards.

04

Delivery

Ready-to-publish content lands in your inbox on schedule. Post it, send it, done.

Pricing

Less than a junior hire.
More output than a full team.

Foundation

For solo brokers building a presence

$1,500/mo
8 LinkedIn posts / month
2 email campaigns / month
1 market snapshot / month
Brand voice calibration
Dedicated content calendar
Get started
Most popular

Structure

For teams ready to dominate their market

$3,000/mo
12 LinkedIn posts / month
4 email campaigns / month
2 full market reports / month
4 listing descriptions / month
Quarterly investor memo
Content performance analytics
Get started

Tower

For firms that want it all

$5,000/mo
Everything in Structure
Unlimited listing descriptions
Custom property marketing packages
Monthly strategy call
Priority turnaround (24hr)
White-labeled deliverables
Get started
"We were spending 15 hours a week on marketing content. Floorplate replaced all of it. Our LinkedIn engagement is up 3x and we're closing deals we sourced directly from our market reports."
Managing Director
Southeast Office & Industrial Brokerage

Ready to stop thinking
about content?

Book a 15-minute intro call. We'll show you exactly what your firm's content pipeline would look like — and deliver a free sample within 48 hours.

No contracts. Cancel anytime. First month is a trial.